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Amazon Introduces Elemental Link For Streaming Video To AWS


AWS announced the launch of Elemental Link, a small hardware device that simplifies the integration of a live video source for broadcast-quality live video processing into the cloud with the AWS Elemental Media Live service. The $ 995 Link, which weighs less than a pound, allows Media Live users to connect a camera or video production system to an AWS cloud.

AWS elemental link takes a live video source and sends the video to AWS elemental from Media Live for distribution to end customers it’s fast and easy to set up. AWS elemental link is shipped fully configured to your AWS account, once connected it link automatically and begins transferring videos and thumbnails to media live, you can manage and monitor multiple devices remotely with centralized control within media live, the device is small and portable, it’s silent and operation, it’s less than 10 watts it creates no noise, it’s fanless you can velcro it to the side of a camera and no one would know about it; AWS elemental link is cost efficient it offers broadcast-grade on-premise live video transfer at a fraction of the cost of traditional approaches. It is efficient to operate running in an efficient AWS cloud service, It uses efficient advanced video compression to deliver high video quality video, it maximizes the quality sent over the cloud over unpredictable networks, continually adjusting bitrate based on conditions.

How AWS Elemental Link for MediaLive works

Source – https://www.youtube.com/watch?v=cchgUIzKN_k

The fan-free connection has an Ethernet port and inputs to an HD-SDI or HDMI cable. In the AWS Management Console, it will be shown as a media source for MediaLive, and will automatically convert streaming video based on the available bandwidth.

In sophisticated environments, dedicated hardware and the associated A / V team can capture, encrypt, and stream or save the video that meets these expectations. However, the cost and operational complexity have prevented others from offering a similar experience. Classrooms, local sporting events, enterprise events, and small performance spaces do not have the expertise required to install, configure, and run the hardware and software needed to budget or process, store, and deliver video reliably to the cloud: on-demand distribution or live streaming.

You can order these devices from the AWS Management Console and send them to your intended location. They are pre-configured, and they only need to be connected to power, video, and the internet. You can monitor and manage any number of connected devices from the console, without requiring specialized expertise during the application.

Link devices are not for Twitch streamers. AWS targets these devices in sophisticated companies that already use the AWS cloud for their broadcast infrastructure. While the connection eliminates some of the problems associated with managing streaming hardware, it is not trivial to manage the Media Live Cloud piece as the consumer-grade live-streaming platform available today. For those platforms, a flexible switcher like OPS Studio and Blackmagic ATM mini, you need to get started with a multi-camera setup.

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Akarshan Narang
Akarshan Narang
Covering the world of Cloud at CMI.


Cloud Management